Posts Tagged ‘youtube’

Very rarely in hip hop can a rappers debut album be the most anticipated album through its reputation, exclusivity and fan following. Ice Cube, Saigon and Lloyd Banks all share a similar story regarding their debut albums, they had kept their fans hungry through “freak verses” on other projects. Busta Rhythms famously stated in an interview with This is 50 about how prior to releasing an album he was satisfied with dropping bars on other projects for a fee and had no plans to drop a solo album  inadvertently this caused fans to fiend for his music.

When talking about anticipated albums the most common that comes to mind is Dr Dres Detox which has been over 12 years in the making. Some projects (e.g. Dr Dre and Ice Cubes duet album which was never released) relied on the reputation of previous albums to create a buzz, but today fans world wide will be at the end of a long wait. Papooses album Nacirema Dream will be released in a matter of 2 hours.

Today the album is already trending online, Papoose has kept his fans hungry through releasing 28 mixtapes since 2004. Every quarter Papooses mixtapes have dominated the mixtape underground with fans eager to get the next fix, these tapes established Papoose as a solid top 10 MC with consistent flows and a “new school” touch of punchlines. After a set of mixtapes in 2004, by 2005 his debut album  was being hyped by Djs, online editorials and through fans sharing information. By 2006 and after another round of mixtapes it was official that the album was being shelved.

 

PASHS like other fans is waiting for the album to write an official review but was able to find a quick note from Papoose himself in regards to his last few years in the game and a thank you to the fans.

PASHS is wishing Papoose all the best of luck with the album and we genuinely cant wait for it to drop in 2 hours time. With love from the UK.

https://twitter.com/Papooseonline

 

Honorable mentions to DJ KAYSLAY for providing us with the mixtapes and keeping the StreetSweepers vibe alive.

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A lack of promotion has been cited as the downfall of many hip hop albums. DMX’s albums which were on DefJam (N then there was X) performed much better in the charts, boasting high quality production, big budget music videos and all-star features. Then came the trials and tribulations of DMX, the last album ”Undisputed” failed to really impact anyone outside of DMX fans, the industry just moved on.  DMX blamed the lack of funding he received from Seven Arts Music.

Method man also went at Defjam stating the budget just wasn’t
for him to be paying producers just of their name on a track. On the Wu Massacre album Meth stated Def Jam put a rush on it,” Meth said. “We didn’t have a lot of time to work on it. We recorded with no budget. It is what it is. We did this for the fans. It felt good to get in the studio with Rae and Ghost.”

Artists with followings such as Eminem and jay Z can really on fans to buy the records without and promotion. Dj who kid famously stated how The Eminem Show was already several times platinum before anyone at Interscope had even thought up a promotion budget.
 Illmatic although lacked promotion was positively met by critics and over tine became an icon of hip hop music. The question that should be asked is what level of promotion can justify the potential of an artist. Olivia apparently cost 50Cent $1 Million through promotion costs however her album was a commercial flop. It could be argued that the wrong methods of promotion were used as key demographics were not targeted properly.
50 cent also kicked off at interscope recently as the delay of his album “street king immortal” has been delayed since 2009. 50 have argued with Interscope to promote the album properly which has led to several delays and arguments regarding what make an artist, the promotion or the skills.

Yoube  jeezy said the key to getting a hit record was to flood the market with your cds. This all however comes at a cost and even though Jeezy isn’t regarded as a top ten rapper his album sales would tell a different story.

A great example of how marketing can create the perfect channel for an artist is by looking a benzino. What do owning a magazine and being a rapper have in common? Well let’s look at benzinos visibility in the game before he got involved with the source. It’s safe to say that outside of Boston there was little hype. But once that link was made benzino was able to put himself on the cover of his own top selling magazine and through the links he made create his own compilation mix tapes with him featuring. The desired outcome of this is your work gets considered as good as those who are also on the complication album. The reality is the hip hop community realised the sneaky tricks behind this which led to the next time you heard about benzino was during beef.
Maybe the most visible argument of how even without a marketing budget you can become the most versatile of rappers is Immortal Technique. The majority of IT fans are based outside of the USA. During the early 2000s Immortal Technique mix tapes were promoted by fans all over the internet. By posting these tracks online rap fiends were able to finally discover fresh and raw talent talking about relevant issues opposed to the shootouts and gang themes associated with other acts.
So it could be argued that as long as you can stay current in the game and with the help of the internet careers can be made.

If you look at artist who are defined by their work names like Gangstar and Krsone come to mind. It’s crazy to think that at the peaks of New York hip-hop it was a mixture of perfected beats and a strong set of lyrical skills that defined an artist. If your songs were good djs would play it and if not expect not to get any air time. Now the game has changed to if you have a wack song but a good marketing mix your song can blow.

Immortal Technique. ”And if you go platinum it has nothing to do with luck, it just means a million people are stupid as fuck!

“I get a craving like I fiend for nicotine
But I don’t need a cigarette, know what I mean?
I’m raging, ripping up the stage and
Don’t it sound amazing ’cause every rhyme is made and

Thought of, ’cause it’s sort of an addiction
Magnetized by the mixing”

Eric B & Rakim
Track: Microphone Fiend
Album: Follow The Leader
Year: 1988

https://twitter.com/ericb

 

“We want sanitary food  Planetary conquest
Thug peoples on some hard cold body shit
Get your shit together before the fuckin’ Illuminati hit…”  

Artist: Wu Tang Clan
Track: Impossible
Album: Wu Tang Forever
Year: 1997

“Excuse me Doug E Fresh
Yes?
Have you ever seen a show with fellas on the mic
With one minute rhymes that don’t come out right
They bite, they never right, that’s not polite
Am I lying?
No, you’re quite right
Well tonight on this very mic you’re about to hear
We swear, the best darn rappers of the year
So, so, cheerio, yell, scream bravo
Also, if you didn’t know this is called The Show”

Doug E Fresh
Track: The Show 1985

“Not at all over-rated, I think I need a prayer
To get in her boots and it looks rather dry
I guess a twinkle in her eye is just a twinkle in her eye
Although shes crazy steppin, Ill try to stop her stride
Cause I wont have no more of this passin me by”

Tha Pharcyde
Track: Passing Me By
Album:   Bizarre Ride II the Pharcyde 1993

Not to sure what to do with this freestyle. I would place it in saying its amongst the best freestyles iv heard in a while especially on the UK scene., that why i’m not going to quote from it just yet. A great verse and props to Benny Banks. I will be checking out more verses.

Theres a link to his twitter so respect to @mrbennybanks. A great freestyle.

http://twitter.com/#!/mrbennybanks